• Enter your email address to subscribe to this blog and receive notifications of new posts by email.

    Join 21 other followers

  • IFT11 on Flickr

Not as easy as it looks…

Ever wonder what it takes to put on an event like the IFT Annual Meeting & Food Expo?
For starters, we have to book a city and convention center about 10 years from the date of the event due to the requirements of the meeting. When choosing a location, we have to consider things like the size of the convention center, the number and size of meeting rooms in the convention center and the headquarters hotel, the number of available hotel rooms, the distance of hotels to the convention center, city and state union/labor rules and laws, accessibility from other parts of the world, general appeal of the location, and how willing the city, center and hotels are to work with us.

With a meeting as large as ours (one of the 100 largest tradeshows in the country), there are many challenges to overcome, but cities are usually excited to host IFT since the event typically brings in more than $30 million dollars in economic benefits.

IFT Food Expo Floor Before

This year in New Orleans, we will be using 650,000 gross net square feet just on the Food Expo floor, and will use over 200,000 net square feet of space for exhibits. Keep Reading

Advertisements